MARNIE OURSLER, PERSONAL BRANDING
Marnie Oursler is the President and Founder of Marnie Homes, a custom homebuilding company in Delaware. She serves as a consultant and an advocate for sustainable building initiatives, including “We Build American.” As a national spokesperson, she helps builders throughout the country build upon her idea of increasing domestic jobs by using more American-made products.
In 2013, Marnie received the Gold Stevie Award for Entrepreneur of the Year for Women in Business and was recognized in Professional Builder Magazine’s “40 Under 40”. This year, she came to us with the intention of starting to focus on her own personal brand.
To create her identity, we took inspiration from her beach houses, and gave it a softer touch than the Marnie Homes brand to communicate across Marnie's sweet and approcheable nature.